From the Journal
Jan 23rd
Not a Series of Tubes: An Internet Primer
A video from the folks over at Don’t Fear the Internet which helps you think of the internet…
The goal with products is to give people a great story to tell, so they can tell two friends, and they tell two friends, and so on. Being new is a great advantage on this front. Would you go tell a friend about Pepsi? No, because they’ve been around too long. That’s the advantage of being David in the David and Goliath story.—Mark Hughes, author of “Buzzmarketing”
