Content Management Systems (CMS)
A content management system (CMS) is computer software used to create, edit, manage, and publish content in a consistently-organized fashion.
CMSs are frequently used for storing, controlling, versioning, and publishing industry-specific documentation such as news articles, operators’ manuals, technical manuals, sales guides, and marketing brochures.
The content managed may include computer files, image media, audio files, electronic documents, and Web content.
E-Commerce Websites
Electronic commerce, commonly known as e-commerce or eCommerce, consists of the buying and selling of products or services over electronic systems such as the Internet and other computer networks. The amount of trade conducted electronically has grown extraordinarily since the spread of the Internet.
A wide variety of commerce is conducted in this way, spurring and drawing on innovations in electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems.
Search Engine Optimization (SEO)
Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via “natural” (“organic” or “algorithmic”) search results for targeted keywords.
Usually, the earlier a site is presented in the search results or the higher it “ranks”, the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines.
Corporate Identity & Branding
In marketing, a corporate identity is the “persona” of a corporation which is designed to accord with and facilitate the attainment of business objectives. It is usually visibly manifested by way of branding and the use of trademarks.
A corporate identity package typically consists of a logo (mark), business cards, letterheads and envelopes. It may also include marketing material, such as, brochures, pamphlets, posters and annual reports.
WordPress Powered Websites
WordPress is a blog publishing system written in PHP and backed by a MySQL database all of which are open-source software solutions.
In the recent months WordPress has grown from being used primarily for blogs to anything that might require a content management system.
XHTML & CSS Conversions
Tableless web design (or tableless web layout) is a method of web design and development without using HTML tables for page layout control purposes.
Instead of HTML tables, style sheet languages such as CSS (Cascading Style Sheets) are used to arrange elements and text on a web page. CSS was introduced by the World Wide Web Consortium (W3C) to improve web accessibility and to make HTML code semantic rather than presentational.
This allows for the separation of content and presentation, which in turn makes the website more manageable. Further benefits include improved accessibility and bandwidth savings.
